Every generation has its pioneers. People who with trailblazing initiative change our idea of the world. We see it in the arts, science and in our own everyday life.

Jacob Jensen is such a trailblazer in our time. During the past 50 years, he has contributed to our understanding and appreciation of how things we are surrounded by can be. Through an original, simple, and today, classic form language, Jacob Jensen has time and again shown people all over the world that music systems, telephones, watches, cars, modems, windmills, kitchen appliances, cable reels, bowls and numerous other products  used in  our daily life, can contain a quiet beauty.

It is this innovative contribution which places Jacob Jensen Design among the most recognized studios in the world with around l00 international awards and 19 of the company’s designs included in the Design Collection and the Design Study Collection of The Museum of Modern Art in New York.

Jacob Jensen graduated as a furniture designer from the School of Applied Art in 1952 and founded Jacob Jensen Design in 1958 in Copenhagen. In the mid-sixties, the studio moved to Hejlskov on the Limfjord. In 1978 Timothy Jacob Jensen was apprenticed to his father and in 1990, took over the studio and expanded its service to include graphic design.

Jacob Jensen Design works according to the same methods today as those used since its establishment. The components applied every time are: perspective, creativity, innovation, understanding - and basically an almost infinite reworking. This intense work takes place in an atmosphere of creative dialogue which covers the technical as well as the psychological aspects. During this process the design manifests itself so evidently that the user  recognizes the idea and function of the creation on sight.